Litter Lotto – The Behaviour Change App
A trailblazing company in environmental and recycling technology partnered with SmartDev to develop a mobile app that incentivizes responsible litter disposal through gamification. This case study explores how our expertise turned LitterLotto’s vision into an award-winning application, overcoming significant challenges and achieving remarkable success.
Headcount
2 Developers & 1 Project Manager
Industry
Entertainment Services/ Environmental Services
Timescales
Ongoing (Since December 2021)
Country
United Kingdom
Transform Your Vision into an Award-Winning Reality?
The Challenge
LitterLotto’s founders were passionate about creating a cleaner environment by encouraging responsible litter disposal through an engaging, gamified app. However, as a small startup with limited resources and no in-house IT team, they faced significant challenges in turning their vision into reality. Their journey began during the COVID-19 lockdown when they realized the need for a technological partner who could share their passion and commitment to environmental sustainability.
LitterLotto needed a partner who would not only provide technical expertise but also share their enthusiasm for the project. They were looking for a team that would collaborate closely with them, understand their vision, and help them navigate the complexities of app development. After exploring options from a number of countries, they were introduced to SmartDev, a development firm renowned for its ability to deliver high-quality solutions cost-effectively.
Starting with minimal resources, often just a single screen, LitterLotto needed to build a comprehensive solution from the ground up. This involved adding numerous features such as login/logout mechanisms, interactive functionalities, and extensive user engagement tools. The development process required full-stack capabilities, including UI/UX design, front-end, and back-end development.
The fully remote setup of LitterLotto’s team, spread across different locations and time zones, posed additional coordination and communication challenges. Addressing initial language barriers was crucial to ensuring smooth collaboration and efficient project execution.
The Solution
SmartDev transcended the role of a traditional service provider, becoming a strategic partner deeply invested in LitterLotto’s success. Their collaborative approach fostered a unified team, where developers and LitterLotto’s core members worked hand-in-hand, sharing a sense of ownership and dedication to the project’s goals.
Embracing an agile methodology, SmartDev provided daily updates, enabling iterative development and incorporating real-time feedback from LitterLotto. This flexibility proved invaluable in addressing the dynamic needs of a burgeoning startup.
SmartDev’s technical prowess shone through as they implemented cutting-edge techniques like efficient data handling and caching, ensuring the app’s optimal performance even with increasing usage. The modular design facilitated seamless integration with other systems, paving the way for effortless scalability and future adaptability.
By strategically leveraging time zone differences, SmartDev structured workflows to maximize efficiency and maintain consistent progress across diverse locations. This approach overcame the challenges of remote collaboration and ensured uninterrupted development.
Recognizing the importance of clear communication, SmartDev prioritized team members with strong English language skills from the onset of the project. This proactive measure fostered transparent communication, ensuring all stakeholders remained informed and aligned throughout the development journey.
Technology Stacks
iOS
Android
Firebase
React Native
Node.JS
Core Features
Gamification Elements
Leaderboards, feedback, and prizes engage users in a competitive, community-driven approach to litter disposal.
App Clips & Quick Apps Integration
Interact with the LitterLotto app using QR codes, no download required. Break down entry barriers for enhanced user convenience.
Data Collection and Analysis
The app transforms litter data collection, providing detailed insights on litter types and locations for sustainable environmental strategies.
The Achievements
20M+
Pieces of litter binned
10K+
Downloads
Client Testimonial
“It was SmartDev – who has developed everything, every piece of code, from the point at which we started from our MVP through to where we are now, has been written by your team. The product works, our users are using it, and users are loving it. That’s all down to the code that you guys have written.”
Simon – Founder of LitterLotto
Discover Mobile App Solutions from SmartDev
Transform your customers’ habits with cutting-edge solutions embedded directly into their devices. SmartDev’s Mobile App Development experts will help you disrupt the market and redefine user experiences by leveraging secure and sustainable technologies. Collaborate with us to revolutionize how your customers interact.
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What is SmartDev?
A Swiss company built and managed by highly experienced Europeans with a dedication to technical excellence, passed on to promising Vietnamese developers. SmartDev has 02 outsourced development centres in Danang and Hanoi (Vietnam).
How big is your development team?
SmartDev has a team of nearly 450 people. Our experienced HR team has the technical knowledge to scale teams up and down as appropriate and find the relevant skills for your project.
How do I get a quote?
Put your email address in the form and an expert will contact you shortly after analyzing your business requirements. We sign an NDA to ensure the highest degree of privacy. We will then issue a comprehensive project proposal, including cost estimates, timelines and skills required for your project. Upon agreement, we will assemble your team and begin delivery within ten days.
Why choose SmartDev?
Experienced Global Delivery Practices
Delivering solutions to over 300 clients worldwide, SmartDev has a strong presence on four continents, making us a truly international software development company. We combine the expertise of highly credited global experts with the top engineering talent emerging from Vietnam
Cost Effective Services & Stability
SmartDev offers a blend of cost-effective solutions, agile methodologies, and a client-focused approach. Our proficient team ensures timely project delivery with exceptional quality. Moreover, as a Swiss-made company, we cultivate a people-centric and productive work environment, fostering stability for long-term client relationships.
Fintech & AI Excellence
Our Quality Promise
Our offshore development, onshore management model ensures that we have the correct blend of skills to meet your project needs. Our skills extend to Agile development processes and scrum methods, making sure our projects are always delivered on time to our clients' requirements. We are certified to ISO standard 27001.