Refining Digital Elegance for a Bridal Boutique
A premier multi-brand bridal shop in Vietnam has long been celebrated as the destination for brides-to-be seeking the perfect gown for their special day. As the clientele grew, it became clear that our client digital presence needed to reflect the same level of sophistication and care that they provided in their boutique. The client required a new site that would offer brides an intuitive, seamless journey from browsing exquisite gowns online to booking consultations, ensuring they remains the top choice for discerning brides-to-be.
* The client is under NDA
Headcount
1 Project Manager, 2 Developers, 1 Mentor, 1 UI/UX Designer
Industry
Ecommerce
Products and Services
Website Development
Timescales
6 months
Country
Vietnam
Let’s turn visions into reality!
The Challenge
Brides today are not just searching for the perfect dress; they are seeking a seamless, inspiring, and personalized journey that reflects the elegance and uniqueness of their vision. This journey starts with their first visit to the website and continues all the way to the final dress fitting. However, the current website wasn’t meeting these needs. It struggled with handling more visitors, lacked advanced features needed for effective online sales, and made booking appointments difficult. However, their existing website fell short of these expectations. They struggled to manage increasing traffic, lacked the sophisticated features necessary for efficient online sales, and made booking consultations difficult.
To address these challenges, our client needed to streamline the entire shopping and booking process, creating a new platform that would make the experience as effortless and engaging as possible. The goal was to ensure that every bride felt cherished and special from the moment they first visited the site.
Technology Stacks
WordPress
WooCommerce
The Solution
- WooCommerce Integration: SmartDev integrated WooCommerce to streamline online sales and bookings. We introduced a feature to showcase bridal gown brands and developed the “Favorite Room” feature, allowing brides to save their preferred dresses and book fittings directly through the site. Additionally, our experts added a showroom with advanced filtering options, making it easier for users to find their perfect gown.
- Favorite Room Functionality: The “Favorite Room” lets brides save favorite gowns and book appointments seamlessly. Booking details, including selected gowns, are sent to the store’s backend. This ensures that store managers are fully informed of each bride’s preferences before they even step through the door, allowing our client to provide a personalized and attentive service.
Core Features
Booking System
Integrated a booking system that allows customers to receive immediate confirmation of bookings, reminders, and the ability to reschedule or cancel appointments with ease.
Gorgeous Gallery
Created a “Gorgeous” section showcasing wedding photos of previous clients, including celebrities, featuring the dresses they wore. This serves as both inspiration and social proof for potential customers.
Calendar Event
Developed an advanced calendar event feature that seamlessly integrates with customers’ personal calendars, enabling easy scheduling and adjustments.
Explore Webite Development with SmartDev Today
Elevate your customers’ experience with groundbreaking solutions seamlessly integrated into their devices. At SmartDev, our Website Development experts specialize in transforming market norms and redefining user interactions through the use of secure and sustainable technologies. Partner with us to revolutionize your customers’ online interactions and set new standards in your industry. Let’s innovate together and make a lasting impact!
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What is SmartDev?
A Swiss company built and managed by highly experienced Europeans with a dedication to technical excellence, passed on to promising Vietnamese developers. SmartDev has 02 outsourced development centres in Danang and Hanoi (Vietnam).
How big is your development team?
SmartDev has a team of nearly 450 people. Our experienced HR team has the technical knowledge to scale teams up and down as appropriate and find the relevant skills for your project.
How do I get a quote?
Put your email address in the form and an expert will contact you shortly after analyzing your business requirements. We sign an NDA to ensure the highest degree of privacy. We will then issue a comprehensive project proposal, including cost estimates, timelines and skills required for your project. Upon agreement, we will assemble your team and begin delivery within ten days.
Why choose SmartDev?
Experienced Global Delivery Practices
Delivering solutions to over 300 clients worldwide, SmartDev has a strong presence on four continents, making us a truly international software development company. We combine the expertise of highly credited global experts with the top engineering talent emerging from Vietnam
Cost Effective Services & Stability
SmartDev offers a blend of cost-effective solutions, agile methodologies, and a client-focused approach. Our proficient team ensures timely project delivery with exceptional quality. Moreover, as a Swiss-made company, we cultivate a people-centric and productive work environment, fostering stability for long-term client relationships.
Fintech & AI Excellence
Our Quality Promise
Our offshore development, onshore management model ensures that we have the correct blend of skills to meet your project needs. Our skills extend to Agile development processes and scrum methods, making sure our projects are always delivered on time to our clients' requirements. We are certified to ISO standard 27001.